How to Use Twitter for Your Wholesale Business (Part- II)

Here is the second part of the post how to use twitter for your wholesale business. In the first section we discussed

How to Tweet

Time Difference in Your Tweet

Who to Follow

Now we will discuss further more about usage of twitter for the improvement of your business.

Value of Keywords in Your Tweets:

Value of keywords can not be neglected in any search engine either it is Google, Bing or Twitter. All work on the same criteria that revolve around the same algorithm. Twitter also search for your those keywords in your tweets and also in your urls you are looking for. I  have examined this my self when I was searching for the a keyword I found the such tweets where my desired keyword was not in the tweet while it was in the url. And now I am gong to tell you how you can use your desired keyword in your tweet while staying in the limited words.

Have you ever heard about http://9mp.com. Yes it is the URL shortener service provider. This site provides you the option of branding your URLs with any sub domain you wish. It also allows you to tag on keywords at the end of your URL.

EXAMPLES

Company Branded Url's - company.9mp.com

9mp-Modified Url's - 9mp.company.com

Group Url's - group.9mp.com

Vanity Url's - 9mp.com/inputname

Mention And Direct Messages:

To use twitter effectively you should have knowledge about mentions and direct messages.

Mentions are normally sent to those who are not following you back, it can be send by adding “@” in the start of your tweet then writing the profile name of the person you want to target.

While direct messages are sent to those who are following you. These messages appeared in their inbox, while mentions are shown in live streaming and in the mentions tab.

Value of Retweet:

Value of Retweet is really really important to keep your link alive. Once you get the Retweet you get the life again on twitter. And this life time depends on number of followers of the person who retweeted it. If you get this Retweet from a star or a brand then its worth increases even more than it was once when it was tweeted by you.

Importance Of List:

If you are a manager and want to have a look what your sub ordinate are doing on twitter can be easily done on twitter. You can easily see their tweets by just going on that tweets rather to go on every one’s profile one by one. Similarly you can have a look on the tweets of you favorite twitter users and on brands of your niche. Do you know how to make list on twitter, it is so simple have a look here

To create a new list, follow these instructions:

1. Visit the profile of the first user you would like to add to your list
2. Click the person icon. This brings up a drop-down Actions menu.
3. Select "Add to list"
4. Enter the credentials of your list and choose whether others can see it or whether it is private
5. Check to see if the user you wanted to add was successfully included in that list: to do this, click the person icon and select "Add to list". A checkmark will be added next to lists in which that user is included (shown below under "Adding or Removing People").

Tell us in the comment section about your reviews about this post and your experience on twitter.

Online Networking and Marketing Tools for your Wholesale Business

 

Don’t be hesitant to establish an online identity for your wholesale business. You’d be surprised at how easy it is to set up an accessible profile for your company on the web, and you’d be even more surprised at the business it could bring in for your company. Whether you’re looking out for retailers to buy from your company or you want to export products overseas, the web can be a great arena for attracting new interests to your wholesale business. What follows are a few resources you can rely on to successfully market and network your wholesale business.

LinkedIn:

LinkedIn is a powerful tool for businesspeople and entrepreneurs of all areas. It’s free to start a LinkedIn profile for your wholesale business or for yourself as a representative of the business. Simply follow the instructions on the site’s homepage to set up a basic profile. LinkedIn gives you a completion graph that encourages you to make a “complete” profile. A “complete” profile entails more than just entering your company’s information: LinkedIn counts adding connections and contacting other profiles as necessary to building a healthy profile. It’s clear that this site emphasizes networking, so you know the profiles you encounter here will mean business.

You can use this profile as a springboard into other wholesalers’ business networks which might be able to give you tips and insight to the industry’s current climate. The breadth and depth of professional resources available on LinkedIn are staggering: thousands of professionals join the site every day, so there’s always a chance that you’ll encounter a new valuable resource for your business.

Blogger or Wordpress:

Believe it or not, you can get good exposure for your wholesale business by keeping a company blog. Many businesses maintain blogs to issue releases on current events within the company or regarding news relevant to a business’s trade. With wholesale, you could blog about new products in your inventory, changes in your business’s organization, or personal stories about the staff at your company.

Customize your business’s blog to accommodate your target audience. Blogging is meant to familiarize a reader with the author, and in this case the reader will likely be someone in retail. Focus on writing about items that will interest potential buyers.  Write regularly about daily activities and news relevant to the business. Readers who become familiar to your business’s happenings may be more inclined to contact you as a customer.

License for photo: http://creativecommons.org/licenses/by-nd/2.0/deed.en

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This is a guest post by Susan Wells. Susan is from insurance quote guide, she writes on topics including health/car/life insurance, mortgage, real estate.